Are you interested in running a pet-related website that earns you a solid income month after month? Joining an affiliate program is the first step toward generating a profit on your pet-related content, but you might not know where to start. Chewy could be the logical stepping stone if you market in the United States. Our Chewy affiliate program review will help you decide if this is the right move for your niche site.
Stop thinking about how you can make money with pet-related products and start earning today.
Let’s take a closer look at how Chewy can help you earn more from your audience of dedicated pet parents.
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Ease of Use
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Stability
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Customer Service
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Price
Pros
- Lots of products to choose from
- Excellent customer support
- Access to marketing materials
- Bonus for new customers
- Good reputation
Cons
- No international shipping
Quick Facts: Chewy & Why You Should Choose the Pet Niche
Maybe you’re thinking about starting a dog blog (or a pet blog of any kind), and you need a source to monetize your efforts. The Chewy affiliate program is a great place to start because it caters to a wide range of pet products.
But why should you start a pet niche website and why choose the Chewy affiliate program?
Pet lovers consider their four-legged friends to be a part of the family. According to the American Pet Products Association, this is a $99 billion industry in the United States.
Most of that money went to pet food and treats as people are pickier than ever about the quality of what they feed their pets.
It’s also important to note that 86 percent of people shop online for pet products. This makes Chewy a great place to jump on board their affiliate program.
Consider some of the quick facts about Chewy itself:
What Can You Market in Chewy’s Affiliate Program?
If those statistics aren’t enough to make you want to join the Chewy affiliate program, you might want to consider the sheer breadth of products you can advertise.
Almost everything in the storefront is an option when you promote Chewy: food, treats, supplies, and even healthcare items.
And it isn’t just dogs and cats that are covered in the pet category. Chewy earns plenty of repeat customers because they carry supplies for pet health in almost every category, including those that may not be served by larger companies:
- Fish
- Reptiles
- Small animals (hamsters, guinea pigs, etc.)
- Farm animals
- Horses.
Affiliate marketers will have no shortage of potential items to market through their niche sites. The sky is the limit on what you can write about and share with your audience while still using the affiliate account from the Chewy website.
Chewy Affiliate Program Review: Do You Meet the Requirements?
When you’re ready to apply to join the Chewy affiliate program, you should know whether your new blog meets its quality and content standards.
Overall, this is a fairly straightforward program to apply to join, and it can be quick and easy to get started when applying through Partnerize.
There are no set traffic amounts you must reach to promote Chewy. Instead, they are looking for a track record of authoritative and quality content posted on your site.
This could include reviews, educational articles, and blog posts with some authority.
In other words, you need to have high-quality content related to the pet care industry to be an affiliate marketer for Chewy.
Chewy Affiliate Program: The Basics
Are you ready to figure out what the Chewy affiliate program offers bloggers who partner with them? Here are the basics of what you can expect when you join the affiliate network.
Commission Rates for Pet Products
The commission rate for the pet care niche is relatively high, at least as far as what Chewy offers. You will earn 4 percent on sales from both new customers and returning customers.
As a bonus, there is no minimum sale amount to hit before receiving a payout, and there is no cap on what you can earn.
Cookie Duration for Chewy Affiliate Links
Unlike some other affiliate programs, you get a fairly lengthy cookie duration on your links. You will have 15 days after someone clicks your link to make the sale.
Compared to other pet affiliate programs that have a 24-hour cookie (like the Amazon Associates program), this is generous.
Keep in mind that these longer cookie durations give you more time to make the sale. Someone can click your link, think about their purchase, and double back at a later date — and you still get the commission for their purchase.
Payment Options
While there are lots of perks to the Chewy affiliate program, there is a relatively high payout threshold you must hit before requesting payment.
You have to earn $50 via their affiliate marketing program to request a paper check or direct deposit.
Benefits of the Chewy Affiliate Program
With all of the technical details of their pet affiliate programs out of the way, why should you choose to promote Chewy on your website?
Here are a few of the benefits of this pet care website for you to think about before signing up for Chewy’s affiliate program.
Bonus for New Customers
You might be hard-pressed to find someone who hasn’t placed an order on Chewy before. However, if you can capitalize on new pet owners or those who may have never ordered online before, you could earn some big rewards.
While they always offer a generous commission, new customers net more.
It isn’t advertised on their site, but you may get a $15 bonus for each new customer, no matter what their sale amount was.
Acquiring new customers can be a great strategy to help you meet the minimum payout faster.
Excellent Customer Support
One important thing to note in a Chewy affiliate program review is that they do have excellent customer support for their affiliate network.
You can gain access to solid 1:1 support from their team of in-house affiliate marketing professionals. Your success is their success, and they understand that a rising tide lifts all boats.
Of course, you also have the customer support of the affiliate network you join. Partnerize is the only one they advertise, but you may also be able to promote Chewy through CJ Affiliates.
This gives you access to a robust dashboard of features that can help you streamline your content creation, access help, and get your questions answered quickly.
You get access to a dashboard that monitors your sales and allows you to pull reports so that you always have your finger on the pulse of your sales.
As a bonus, you may even be able to join other pet affiliate programs through these networks.
Marketing Materials for Your Affiliate Link
Bloggers want to look as professional as possible when trying to convince their audience of pet owners to make a purchase.
Chewy affiliates not only have access to a wide range of pet products like pet food, toys, and treats, but they also get marketing materials.
This allows you to look more professional, which gets your audience to trust your recommendation.
What kind of marketing materials do you have access to through the Chewy affiliates program? Here are just a few of the items you might get to use with your pet niche website:
- Banners
- Text links
- Guides for their affiliate program
- Videos.
They frequently provide promotional materials so that Chewy affiliates don’t have to reinvent the wheel when it comes to marketing their items.
Creative assets are just part of the affiliate program, and you should take full advantage of them.
Good Reputation and Selection of Products
We already saw that Chewy has one of the largest selections of pet products on the market today, with thousands of items in stock and hundreds of thousands available for purchase.
Pet lovers trust Chewy’s brand because they have a history of providing excellent customer service and all of the products that pet owners need to live happily with their furry friends. Now that Chewy is under the umbrella of the pet industry giant Petsmart, it is even more trustworthy.
Many people sign up for auto-ship on Chewy’s pet products because they can rely on them to deliver when and how they said they would.
This reputation extends to your blog or content creation. If you can sell pet lovers the high-quality pet products found here, you can gain a reputation for yourself, bolstered by Chewy’s success.
Downsides to Chewy Affiliate Program Review
Of course, not everything about the Chewy affiliate program is excellent.
Once you get your affiliate link, you can start earning, but with one major drawback. Let’s take a closer look.
No International Shipping
People around the globe need pet products, but Chewy’s affiliate program may not give you the boost you need to reach an international audience. In fact, they don’t offer international shipping at all.
Chewy serves only the United States and some parts of Canada (Southern Ontario with postal codes L, M, N, and K).
This could spell problems if you are an international influencer with a global audience. Be sure to look at your stats to see if it will make sense for you to sign up for what the Chewy affiliate program offers if your audience is not based in the US.
Head-to-Head Comparison: Chewy Affiliate Program vs. Amazon Associates Program
Because Chewy’s affiliate program only serves the pet niche in North America (and not even all of North America), you might be wondering if the Amazon Associates program is the better fit.
Chewy affiliates could benefit from having access to an affiliate link at both sites, but let’s see how their programs compare.
Marketing an Amazon product might seem like a no-brainer. Everyone around the world trusts Amazon, which can help you double down on your affiliate marketing efforts.
A pet affiliate marketer might be tempted to use this retail giant, but you could be missing out.
Chewy products earn a higher commission than Amazon products (4 percent to Amazon’s 3 percent). Plus, you will have a much shorter cookie duration with the Amazon Associates program (24 hours compared to Chewy’s 15 days).
That means you need to close a sale almost immediately if you want to earn commission from your efforts.
All of this compounds to help you earn more with the Chewy affiliate team behind you.
Final Thoughts: Chewy Affiliate Program Review
Whether you want to share pet care tips or help people find the best food for their pets, you can find what you want to advertise in Chewy products.
Their affiliate programs boast a great opportunity to earn more from a single sale if you are working in the pet niche. Their benefits abound for savvy content creators.
If you are thinking about how you can maximize your earnings on a niche site, apply to join the Chewy affiliate program today!
Get an idea of other pet affiliate programs you can join today here!