It has been a while since I have done an ‘Analyse A Real PPC Campaign’ article with the last looking at Sainsbury’s Christmas advert based on the war – it was interesting how the landing page was a YouTube.com video and, to be fair, with the conversion being to watch the video, worked well. It’s that time of year where …
Article by PPC – About PPC – Pay Per Click Management | ppc.org. Read entire story here.

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